Grammarly
Grammarly makes AI writing convenient. Work smarter with personalized AI guidance and text generation on any app or website.
Industry
Position
What I did
Produced on-brand visual design across social media, landing pages, and internal presentations for a high-growth AI writing platform, adapting design to each channel's constraints while maintaining strict brand consistency across marketing and product surfaces; partnered directly with marketing and communications to keep output aligned as company strategy shifted.
How I did it, and what I used:
Platform-specific social design
Designed content tailored to Instagram, Facebook, and LinkedIn's individual formats and conventions rather than one-size-fits-all assets, to support engagement on each channel. Used Figma for layout and iteration, Adobe Suite for final creative production.Conversion-focused landing pages
Simplified navigation and surfaced key product benefits with a minimalist layout approach, designed in Figma and handed off for build.Internal presentation design
Translated strategic and technical initiatives into clear visual decks for internal audiences, using Adobe Suite, so complex ideas landed faster with non-design stakeholders.Brand consistency at scale
Worked from Grammarly's existing brand system rather than building one, applying it correctly across three very different formats without diluting it.Cross-team alignment
Used Slack for day-to-day sync with marketing and communications, catching brand or messaging misalignment early and adapting quickly when priorities changed.
Get in touch
